The Columbus Crew Match Presentation Team reached out to help enhance their Match Presentation energy leading into kickoff with new entertainment elements, production elements, and overall match programming. We worked with the Crew to develop the strategy while working with supporters, fans, and staff to help to deliver a stronger brand manifestation in the match that thread through the clubs’ goals and initiatives. We collectively created an unforgettable Match Ignitor moment that tees off a pyrotechnic plunge of energy while highlighting and lifting up characters to cheer for while energizing the crowd.